|Forty copies ready to post.|
Deadline was September 1st, 2017
By the end of September the organisers: Imi Maufe (Norway) and Lina Nordenström (Sweden) will together package the limited edition collection and send copies touring around the Nordic countries and the world in the months/years to come. Each contributor gets a copy of the limited collection.
The collaborative project will be launched at the Bergen Art Book Fair October 19-22, 2017. (www.bergenartbookfair.no)
Other venues will follow:
Malmö Art Book Fair, March 2018
Galleri Pi, Copenhagen June 2018
San Fransisco Centre for the Book, February 2019
– more to come.
Learn more here: www.codexpolaris.com/nordic-letterpress.html
|All parts of Posted/Unposted by Ambeck Design, 2017.|
Digital vs Analog: posting messages/updates vs keeping it private/only for the few.
Digital vs. Analog: posting messages/updates vs. keeping it private/only for the few.
When one communicates online via platforms like Facebook most posts have the potential to be seen and read by hundreds if not thousands, as many have a large number of 'friends' – not unlike writing a letter on the outside of the envelope rather than the inside for all to read.
These were my initial thoughts/inspiration when presented with the theme Posted/Unposted.
|Front of envelope close up.|
To express this idea I sought Facebook posts which I felt expressed this deeper, private level which would have been shared with a much more select circle of people before online platforms existed.
I chose to digitally inkjet print these posts in the official 'Facebook blue' using Helvetica Neue – the previous Facebook font before San Francisco – as used today with OS systems.
The posts are all in lowercase and no names are mentioned, though – between comments – a number of friends are randomly listed.
All this is printed on the outside of a standard British Brown Envelope. (1) because I like them and (2) because they have been/are part of my life since living in the UK for a number of years.
The envelope front is left blank, specifically where the stamp and address would ordinarily be placed. The pieces are for no one in particular, but for all who care to read.
|Envelope with content.|
The inside content is an SRA2 Munken Pure 120gsm folded sheet of paper with the Danish word "Privat" (Private) placed centrally, with red ink using wooden letterpress. The font used is unknown (indeed the word may include more than one font) and the letters were found in the UK.
|Woodtype set to print & printed.|
Between the outside and the inside the tension and huge difference in the past and present etiquettes and processes of our personal communication exists, and only opening the envelope allows the completion of the message of the piece.
I constructed my own folding as I didn't want the print to be folded, but it needed to fit within the C5 envelope.
|Front and back of the "secret" folded note.|
|Printing in progress August 2017.|
|Robo-Girl aka Ambeck Design|